Cadbury World
Photos of Cadbury World
What will students see and do?
Cadbury World offers a unique experience that gives fascinating insight into the rich heritage of the nation’s favourite chocolate brand.
Located on the grounds of the original Cadbury factory, it isn’t a factory tour but instead provides a self-guided exhibition tour introducing visitors to the history, making and magic of Cadbury confectionery.
Students will journey through a variety of chocolatey zones including:
- Cadbury Chocolate Quest: An immersive ride where students jump aboard a Cadbury car and collect ingredients needed to make a Cadbury Dairy Milk bar using lasers
- 4D Chocolate Adventure: Dive into liquid Cadbury Dairy Milk, ride the Crunchie rollercoaster and join Freddo and Cadbury characters on an adventurous cinema experience with motion seats
- Chocolate Making: Watch chocolatiers demonstrate chocolate-making skills and add favourite treats to warm melted Cadbury Dairy Milk
- Have A Go Zone: Interactive area where students can practise chocolate doodling and tempering techniques
- Bournville Experience: Uncover the history of Bournville village and Cadbury family heritage
- Advertising Avenue: Upgraded zone exploring Cadbury’s advertising history and campaigns
- Aztec Jungle: Travel back in time to discover the origins of the cocoa bean in ancient Mexico
- The Cadbury Story: Learn about John Cadbury and the founding of the business
- Bull Street: Recreation of Victorian Bull Street where John Cadbury began the business
- African Adventure Play Area: Outdoor play area for students to enjoy
- Green Screen: Photo opportunities with various backdrops
How does the trip link to the curriculum?
With over 30 years’ experience and more than 2,000 school groups attending each year, Cadbury World offers a unique opportunity to discover the rich heritage of the nation’s favourite chocolate brand.
Students can explore various zones showcasing chocolate’s history and creation process, expand their knowledge with a one-hour curriculum-linked educational session, and enjoy the 4D Chocolate Adventure cinema experience.
Educational sessions are available for groups of 25 or more students and specifically designed for different key stages:
Primary (KS1-2): Bean to Bar, The Maya, Aztecs, Victorians, Rainforests, Design & Technology Workshop
Secondary (KS3-5): Design and Technology, Marketing Workshop, Geography, Business Studies (including PESTLE analysis, business ownership, competitors), Science, History, iMedia, Investigating Business, Leisure and Tourism, Philosophy and Ethics
Sessions are presented in themed education rooms by the dedicated education team. The talks are available for individual or multiple classes of up to 100 students.
Virtual workshops are also available with a maximum of 32 students. The full experience takes around 1.5-2 hours, and covered marquees are available for lunch use on a first-come, first-served basis.
Subjects covered
Teaching resources provided
Free downloadable resources and workbooks are available for teachers, including curriculum-linked materials for different key stages.
Primary resources include workbooks for students to use during their tour: the Chocolate Trail (KS1-2), Maths Trail (KS1-2), and Mayan Workbook (KS2).
Additional themed resources include colouring pages with Mayan and Bull Street pictures, and Maya KS2 themed materials such as interactive activity packs, maths workbooks and guides for creating calaveras.
Secondary resources feature downloadable workbooks specifically designed for KS3-5 learners.
Factsheets are available covering various subjects: Bournville, the Cadbury family, the Cadbury business, investing in BRIC markets (KS3-4 geography, KS4-5 business studies), research and innovation (KS4-5 business studies, KS4-5 design and food technology), Mondelez Corporate (KS3-4 geography, KS4-5 business studies) and liquorice.
A marketing workshop lesson plan is available for KS3-4 students. All resources can be accessed through the Cadbury World website.
Minimum and maximum group size
Educational sessions are available for groups of 25 or more students, with talks available for individual or multiple classes of up to 100 students.
For Design & Technology workshops, a maximum of 45 pupils per session is required due to the interactive nature. Virtual workshops accommodate a maximum of 32 students.
Details of risk assessment
Risk assessments for schools are available to download from the Cadbury World website. The site offers two complimentary teacher preview tickets for schools who have booked a visit to complete their own risk assessment.
Teacher preview visits must be pre-booked by contacting the team with your preferred date and time.
Don't miss our downloadable A-Z guide on completing a risk assessment
Facilities on-site
As well as the many attractions, there is an African Adventure play area, Cadbury World Café located just off the main reception area and the UK’s biggest Cadbury shop with over 350 product lines.
Several covered marquees are available for schools to use for lunch on a first-come, first-served basis. Free coach parking is available on-site, and parking for all visitors is free of charge.
Opening times
Opening hours vary throughout the year. Check the calendar on the Cadbury World website for accurate daily hours as times vary by date.
Pricing
Term-time school rates start from £9.95 per pupil. Educational visits including a talk start from £11.95 per pupil. Free places are provided for school groups: one free adult place for every five paying primary school children, or every ten paying secondary school children.
Coach drivers receive free admission. Groups must confirm final figures at least 15 days before the visit, with payment required within 14 days of invoice by BACS or card.
Virtual workshops are £90 for up to 32 students.
Travel arrangements
Those driving to Cadbury World should use postcode B30 2LU. Free coach parking is available on-site. Bournville train station is a 15-minute walk away – the station has wheelchair access and is served by the Cross-City Line from Birmingham New Street.
The nearest bus stop is Woodbrooke Road/Linden Road, serviced by bus 11A. Cadbury World offers train travel discounts – visitors can save 1/3 on entry tickets when travelling by train.
Journey planners may be affected by Birmingham’s Clean Air Zone which operates 24/7 within the A4540 Middleway Ring Road.
Address
Cadbury World, Linden Road, Bournville, Birmingham
B30 2LU
Book your school trip to Cadbury World
For information on booking your school trip to this venue, click below.







